For this interactive digital destination we partnered with award-winning sommelier Belinda Chang to highlight some of her favorite sweet and savory holiday bites, to create a sophisticated spread to enhance the flavors and aromas of Rémy Martin Tercet. https://www.foodandwine.com/featured/HolidayHorsdOeuvresRemyMartinTercet2020?sm_r=hYZUFI
Bring It Home: For this custom digital native destination, we partnered with two home influencers, Jen Stagg and Cecilia Moyer, to drive awareness of all the unexpected and stylish finds from HD Home that can help bring a room to completion. Videos and digital articles housed in a custom destination, spotlight an array of Home Depot Home products. A Gatefold and full page advertorials in BH&G, Real Simple, and Southern Living, featured the one piece that the home influencer had been searching for to complete the final stage of her room makeover. Each featured product clicks out to HomeDepot.com. https://partneredcontent.bhg.com/home-depot/bring-it-home/index.html
Custom microsite for New Zealand Made with Care campaign. Landing page and article pages.
Custom digital articles for S.Pellegrino.
Art and Creative Direction.
Photography by Penny De Los Santos
Illustrations by Ollie Maxwell
Custom digital articles for Chateau Ste. Michelle.
Art and Creative Direction.
Photography by Christopher Testani
Custom digital article for Chateau Ste. Michelle.
Art and Creative Direction.
Photography by Alison Gotee
For 2016 the new integrated campaign aimed at creating an emotional connection with the consumer by tapping into the West Coast-East Coast DNA of the brand. Through photography and video that documented stories in a photo-journalistic style and the use of collage techniques that tied it all together, we added grit and personality to the brand, while making the brand relative to the lifestyle of this customer. The fully integrated campaign included digital advertising, in-store marketing, social media.
Art and Creative Direction, social media strategy.
Photography by Brittany Sturrett
Video by Alexis Herrera
Interactive digital and social media campaign
Art and Creative Direction
Photography by David Mandelberg